Our clothes are made with 100% renewable, natural materials. That means we don't use any fibers made from plastics or fossil fuels (other-wise known as "synthetics").
Take a look at the care labels on your clothes and you're gonna see a lot of polyester, nylon, and acrylic. That's because the majority (65%) of clothes are made from synthetics.
Only 1% of clothes are made from natural materials. And that's bad news for the everyone: synthetics pollute just about everything they touch (including our skin).
We're here to help steer our industry in the right direction. Here are some of the natural materials we use in our clothes:
Linen is a sustainable, natural fiber made from the flax plant. It needs only sun and rain to grow. We grow our flax in Normandy, France, overlooking the English Channel.
Our Bo Shorts, Cham Pants, Playa Shirts, Kite Jackets and Sun Tees are all made with 100% linen.
Raw leather is made from animal hides processed without chemicals. Our leather comes from cows in León, Mexico, a region known for first rate hide production.
We make all our Primo Sandals and Primo Belts with 100% raw leather.
Corozo is made from the seeds of the Ivory Palm, a tropical tree native to South America. It looks and feels like horn, giving it the nickname “plant ivory.”
All our buttons are made with 100% corozo.
Natural rubber is harvested from the rubber tree by “tapping” the bark (much like maple syrup). Natural rubber is significantly stronger and more elastic than synthetic rubber.
We use 100% natural rubber for the elastic waistband on all our Bo Shorts.
Organic softeners are natural enzymes added to water that break down tough fibers in the wash.
We wash all our clothes with organic softeners to make them super soft from first wear.